Preheat oven to 350°F (175°C). Grease and flour a 9x13 inch baking pan.
In a medium bowl, whisk together flour, sugar, baking powder, baking soda, and salt.
In a large bowl, cream together butter and sugar until light and fluffy. Beat in eggs one at a time, then stir in vanilla.
Gradually add the dry ingredients to the wet ingredients, alternating with the 7-Up, beginning and ending with the dry ingredients. Mix until just combined.
Pour batter into the prepared pan and bake for 50-60 minutes, or until a wooden skewer inserted into the center comes out clean.
Let cool completely before frosting or serving.
Notes
This cake is best served at room temperature. You can add your favorite frosting or glaze.